Digital Marketing Executive (Remote)

Company: SolSetu.com – Your Solar Bridge to Trusted Vendors
Location: Remote (Work From Home)
Type: Full-time

🔹 About SolSetu
SolSetu.com is India’s first comprehensive Solar Vendor–Client Directory & Knowledge Hub. We connect trusted solar manufacturers, EPCs, and vendors with customers across India while simplifying solar adoption through schemes like PM Surya Ghar Yojana and PM-KUSUM.
We’re looking for a Digital Marketing Executive who can lead organic + paid digital promotions and help us scale our presence online.

🔹 Responsibilities
Develop and execute SEO strategies to rank SolSetu.com pages, blogs, and listings.
Manage and optimize Google Ads, Meta Ads, and LinkedIn Ads for maximum ROI.
Create and schedule engaging social media content (Facebook, Instagram, LinkedIn, X, YouTube).
Run email and WhatsApp marketing campaigns to onboard vendors and drive customer engagement.
Collaborate with the content team on blogs, infographics, podcasts, and videos.
Track performance using tools like Google Analytics, Search Console, and Ads Manager.
Conduct competitor and keyword research for better visibility.
Work closely with the SEO, content, and sales teams to meet growth targets.

🔹 Requirements
Bachelor’s degree in Marketing, Business, or related field.
1–3 years of experience in Digital Marketing (Solar/Energy industry experience is a plus).
Strong knowledge of SEO, SEM, PPC, and social media ads.
Hands-on experience with Google Ads, Facebook Business Manager, LinkedIn Ads, MailPoet/Email tools.
Basic understanding of WordPress, plugins (Yoast/RankMath), and website analytics.
Ability to work remotely and independently while meeting deadlines.
Creative mindset with strong communication and analytical skills.

🔹 What We Offer
Remote-first work culture – work from anywhere.
Opportunity to grow with a fast-scaling solar tech startup.
Hands-on experience in green energy, solar industry, and SaaS-driven marketing.
Competitive compensation + performance-based incentives.

🔹 How to Apply
If you’re passionate about digital marketing + renewable energy, we’d love to hear from you!
📩 Send your resume and portfolio to careers@solsetu.com
or apply directly through our Careers Page at SolSetu.com.